Smart Money People has become the latest firm to join the Intermediary Mortgage Lenders Association (IMLA).
This addition brings IMLA’s membership total to 69, comprising 55 full members and 14 associate members.
Smart Money People is a financial services review site, designed to help users compare companies on factors such as product, service, value for money and the degree to which they treat customers fairly. At the same time, the website provides data and insights to financial services companies as to how they are perceived by their customers. Smart Money People also produces a bi-annual Mortgage Lender Benchmark broker survey, comprising adviser feedback on over 100 lenders.
Jess Rushton, head of business development at Smart Money People, will represent the platform at IMLA meetings.
Kate Davies, executive director of IMLA, said: “We are very pleased to welcome Smart Money People as an associate member of IMLA. As the provider of a consumer-facing review platform, Smart Money People has a different perspective on the financial services industry to our other members.
“We look forward to them joining our discussions and sharing their insights, as we work together to evolve our industry and improve trust and transparency between lenders, intermediaries and borrowers.”
Jacqueline Dewey (pictured), CEO of Smart Money People, added: “We’re delighted to be an associate member of IMLA. Mortgages has always been one of our key sectors, with the results from our twice-yearly Mortgage Lender Benchmark survey providing valuable feedback to lenders.
“Our IMLA membership further reinforces our commitment to the mortgage sector, and we’re looking forward to sharing insights from the data we capture from intermediaries and consumers.”
