OSB Group has promoted Adrian Moloney to group lending distribution director as it steps up its digital and AI-led strategy for mortgage intermediaries.
The UK specialist lender said the move forms part of a wider push to deliver simpler, faster and more efficient interactions for brokers, while retaining the human expertise that underpins specialist lending.
In his expanded role, Moloney (pictured) will be responsible for shaping and delivering OSB Group’s lending distribution strategy across its three specialist brands, Precise, Rely and InterBay.
The remit includes oversight of digital innovation, AI-enabled broker experience and efforts to reduce friction across intermediary journeys.
COMPLEX LENDING
The lender said the appointment reflects continued investment in technology and data to support brokers operating in an increasingly complex lending environment, alongside experienced underwriting and relationship management.
Jon Hall, group managing director, mortgages and savings at OSB Group, said: “Adrian has been instrumental in building trusted partnerships with intermediaries and growing our diversified lending offering over many years.
“His promotion marks an important step in our strategy to combine human expertise with digital and AI-driven capability. Adrian has a strong track record of leadership and a clear vision for how technology can enhance – not replace – trusted broker relationships.”
Moloney said he was taking on the role at a key point for the business: “We have a real opportunity to redefine how specialist lenders support intermediaries by using digital and AI in practical, meaningful ways – from smarter case progression to better insight and faster decisions.
“Our ambition is simple: to make OSB Group the easiest specialist lender to do business with, while continuing to deliver outstanding outcomes for brokers and their customers.”
