Defaqto has published a guide to business protection to help advisers choose a protection partner.

According to the financial research company, the business protection market offers opportunities for advisers to meet the needs of their existing client base – but selecting a provider that can offer high-quality support is the key to advisers unlocking the potential in this sector.

Defaqto’s analysis of the business protection market shows that while eight life assurance companies offer products specifically designed for business protection services, a further 13 offer assurance plans that can be used to address business protection needs.

The guide seeks to highlight the main areas of support that advisers should consider when assessing potential provider partners. It can be downloaded, free of charge, at &lta href=&quothttps://www.defaqto.com/adviser/ifa/guides&quot&gtwww.defaqto.com/adviser/ifa/guides&lt/a&gt.

Ben Heffer, Defaqto’s insight analyst for life and protection, said: “Business protection is less about products and more about the support that providers make available to advisers. Although business protection often necessitates significant levels of cover