The Leeds Building Society has appointed a new business development manager in the North East.

Helen Merrey has joined the Society’s team to enhance the services offered to brokers in the region, with a specific focus on Newcastle, Sunderland, Durham, Teesside and Darlington.

She brings with her 18 years’ experience of the finance sector, which most recently include four years as a field business development manager at Virgin Money.

Merrey (pictured) said: “I have heard great feedback from brokers about Leeds Building Society and the intermediary team. I’m looking forward to contributing to enhancing the service provided to brokers and increasing the society’s market share.

“The intermediary team here prides itself on the strength of relationships with brokers and I’m determined to develop a great future for ourselves and our partners.”

Martese Carton, the Leeds’ head of intermediary distribution, said: “The work of our intermediary team is crucial to the success of Leeds Building Society.

“By adding Helen’s experience and knowledge to the team we will expand our coverage in the North East and strengthen our position in the wider market.”