Mortgage Brain has launched ‘Mortgage Skill’ on Amazon Echo, enabling consumers to ask Alexa, Amazon’s virtual assistant, to search for a mortgage and find their local mortgage adviser.

Alexa will ask a few questions and then search through over 10,000 mortgages and provide details of products that match requirements.

As well as providing the headline product details verbally, Alexa will also send a summary of the top fixed, variable and tracker mortgage results to the consumer’s Alexa app.

By giving Alexa a postcode – or using the one registered for the device – the assistant will search through thousands of mortgage advisers and provide the name and phone number of the nearest one, and send a list of up to 10 local advisers to the Alexa app.

Mark Lofthouse, CEO of Mortgage Brain, said: “We’re incredibly excited and very proud to announce the launch of the first ever UK Mortgage Skill on Amazon’s Echo devices.

“It’s a fantastic achievement to be the first UK mortgage technology company to develop a Skill to support consumers and drive business to mortgage advisers.

“This launch is part of a much bigger picture and strategy. It is the start of a consumer’s digital mortgage experience and, after this initial introduction, they can complete a fact find online and securely exchange documents and messages through The Key, our CRM system’s Client Portal. And that’s not the end of the story, as the advice process, product selection and application submission through to completion can be just as slick and efficient using our sourcing systems and application submission platform.”