Envelop has expanded its presence in the North of England with the appointment of Ashley Bailey as business development manager (BDM) for the region.

Bailey (pictured) has worked within financial services for over seven years. She joins Envelop after spending the past five years as a telephony business development manager at Santander, working with a range of intermediary firms across the mortgage sector. Prior to that, she was a business banking relationship manager with the same lender.

Her new role involves strengthening existing, and forging new, specialist lending relationships to further extend Envelop’s business links in the North. She will also be tasked with building supplementary distribution channels in addition to developing and supporting intermediary partners across Envelop’s lending panel.

Envelop expanded its operations with the opening of a Manchester-based intermediary support centre in 2020 and continues to grow its presence throughout the Northern regions.

The rebrand from First 4 Bridging (F4B) to Envelop took place in September 2022 to reflect the growing level of enquiries involving complex residential transactions, buy-to-let, second charge, commercial term loans and development finance.

Donna Wells, director at Envelop, said: “We have ambitious growth plans and targets in place across the business, and Ashley is one of a number of important additions who will help us achieve these lofty expectations.

“The northern regions continue to generate opportunities for an array of property professionals, with a growing number of advisers utilising the experience and expertise of packagers to tap into rising demand for specialist and alternative forms of finance.

“As such, it’s vital that we provide our introducers with a strong, dedicated support network which Ashley, alongside our Manchester-based intermediary support centre, will deliver.”