YBS Commercial Mortgages has introduced a 24-hour decision-in-principle service following initial enquiry, in a move aimed at giving brokers greater certainty and speeding up the application process.
The new commitment applies to cases where all necessary information is provided up front and follows the lender’s recent introduction of a 30-day offer letter target from the point of application. The 30-day offer secures the terms, conditions and interest rate of the loan, subject to valuation.
For more complex applications requiring additional preparatory work, brokers will be given a specific timeframe at the decision-in-principle stage.
The measures are designed to provide clearer service levels and milestones for brokers and their clients, with all processes approved by the underwriting team.
Angela Norman, managing director at YBS Commercial Mortgages, said: “These improvements ensure that brokers and customers receive the commitment, clarity and confidence they really need as they progress through their application journey with us.
“We’ve delivered a number of customer-focused changes this year, and are absolutely committed to prioritising process-driven improvements like this, ensuring the best possible outcomes for both brokers and customers, as well as delivering enhancements we know our brokers need from us.
“Streamlining the customer journey remains a key focus, and these initiatives are a strong example of that.
“As with many of the improvements we’ve introduced so far, these changes reflect our commitment to listening to our valued broker partners, highlighting the importance we place on building trust and continuously improving customer experience.”
The latest developments form part of YBS Commercial’s wider programme of service enhancements designed to support broker relationships and improve operational efficiency.
