Perspective Financial Group Ltd has appointed Peter Craddock as its new group operations director.

He will join the Wilmslow-based IFA group on 1 June. He will be responsible for all aspects of Perspective Financial Group’s operating functions with all subsidiary firm principals reporting directly to him. His main responsibility will be to help group firms grow and develop their businesses.

Craddock spent 11 years at Skipton Building Society in a variety of senior positions, most recently as director of its financial services arm. He has also held positions with CGU General Insurance and Commercial Union.

Damian Keeling, managing director of Perspective Financial Group Ltd, said: “To add someone with Peter’s extensive IFA experience to Perspective Financial Group and our board as group operations director is a major coup for the business and it signals our ongoing commitment to helping our Group firms grow and develop.