Dudley Building Society has appointed Jayne Roberts as head of lending and Richard McDonald as brand and communications manager.
Roberts (pictured, right) joins from Skipton Building Society and will lead Dudley’s lending function, including the development of its mortgage proposition and oversight of underwriting operations.
She will also support the mutual’s plans to expand its specialist lending expertise while maintaining service standards.
McDonald (pictured, left) joins after a 20-year career at Lloyds Banking Group, where he most recently led marketing for Halifax Intermediaries and BM Solutions.
He will be responsible for Dudley’s brand, communications and engagement strategy across internal and external channels. His remit includes raising the society’s profile and strengthening engagement with members, brokers and other stakeholders.
Rob Oliver, distribution director at Dudley Building Society, said: “It’s a pleasure to welcome Jayne and Richard to Dudley Building Society. They each bring extensive experience, strong leadership and a genuine understanding of our sector, making them excellent additions to the team.
“Both appointments reflect the direction we’re taking as a Society and the importance we place on having experienced people leading key areas of the business. I’m confident they’ll each make a significant contribution and wish them every success in their new roles.”
Roberts said: “Dudley Building Society has clear ambitions for its lending proposition, and I’m pleased to be joining the Society at an important stage in that development.
“The specialist lending market continues to evolve, but one thing remains constant: good lending depends on experienced people making well-informed decisions and understanding the circumstances behind every application.
“The Society has built a lending proposition around those principles, and that’s something I genuinely value. There is a real opportunity to build on that approach while continuing to support brokers and deliver good outcomes for members.”
McDonald added: “Dudley Building Society has a clear story to tell and a genuine opportunity to raise its profile with members, brokers and the wider market.
“A strong brand isn’t created by marketing alone. It’s built through the experiences people have with an organisation every day.
“My role is to ensure those experiences are reflected through clear, consistent communications that help people better understand what Dudley Building Society stands for.”
