Beagle Street has appointed Amanda Moore and Zoe Mears to develop its intermediary partnerships and distribution strategy following its entry into the adviser protection market.
The life insurance and critical illness cover provider, part of OneFamily Group, has recruited Moore (main picture, inset left) as strategic account manager and Mears (main picture, inset right) as strategic development manager.
Moore previously held roles at Vitality, AIG Life and LifeSearch. She will lead Beagle Street’s strategic intermediary partnerships, with responsibility for developing distribution opportunities and relationships with key accounts across the UK.
Mears joins from iPipeline, where she was enterprise strategic partnership manager. She will help shape Beagle Street’s distribution strategy, represent the business externally and use adviser feedback to inform the development of its proposition.
‘PIVOTAL TIME’
The appointments follow Beagle Street’s launch into the intermediary protection market earlier this year, with an aim of making life insurance and critical illness cover more accessible.
Moore said: “I’m excited to be joining Beagle Street at such a pivotal time. The organisation has great ambition for growth within the intermediary market and a genuine commitment to building strong partnerships.
“I can’t wait to get stuck into our strategic accounts and help more advisers protect more families.”
Mears said: “What draws me to Beagle Street is its focus on listening to advisers and customers and using that insight to make protection more accessible. I’m pleased to be joining at a time when there is a real opportunity to bring fresh thinking to protection.
“I look forward to playing a part in developing a proposition that reflects how advisers want to work and how customers want to buy protection today.”
Adam Cubitt, head of distribution sales at Beagle Street, said: “These appointments are an important step in strengthening our proposition for the intermediary market. Amanda and Zoe bring valuable experience and, importantly, a strong understanding of what advisers need from a provider.
“By investing in our distribution capability and deepening our relationships with advisers, we can continue to build momentum, broaden our reach and make a real difference to how protection is accessed by more customers.”
Holly Ewing, distribution director at Beagle Street, added: “Amanda and Zoe are excellent additions to the team, bringing complementary strengths that will help sharpen our intermediary proposition even further.
“Their appointments build our distribution capability and bring us closer to our ambition of becoming the long-term trusted partner for advisers across protection.
“I’m delighted to welcome them both to the team and look forward to working with them as Beagle Street continues to grow in the intermediary market.”
