Afin Bank has hired three regional business development managers to cover the North, South and Midlands.
The specialist lender has expanded its sales team as it enters its second year in business and adds regulated bridging to its existing residential and buy-to-let mortgage range.
Sabiha Moghal (pictured, centre) will cover the Midlands, joining Afin from Charles Street Finance. She has also held development roles at Mansfield Building Society, State Bank of India and Keystone Property Finance.
She said: “I like the fact that Afin puts the customer at the very heart of what it does and looks at the whole picture when considering someone for a mortgage. There’s no such thing as a ‘standard’ customer anymore and brokers are having to work even harder to find solutions for their clients.
“We will be able to help customers that the high street lenders can’t.”
Elliot Newey (pictured, right) will be responsible for business in the North and has more than 25 years of experience in financial services, including roles at Zephyr Homeloans and Market Financial Solutions.
He said: “The needs of borrowers are changing, whether they’ve got several incomes to get by, have a higher income and are looking for a larger loan, or they’re from overseas in the UK on a work visa.
“But whatever their circumstances, there’s always a person at the end of it, and I am looking forward to working with brokers to help more people to get the mortgage they need.”
Bradley Street (pictured, left) will focus on the South and brings almost 20 years of experience to the role. He joins from Market Harborough Building Society, having previously worked at Hodge for Intermediaries, Secure Trust Bank, Pepper Money, Castle Trust and Halifax.
He said: “Afin will appeal to lots of brokers because of its approach to helping people, so I look forward to working with advisers and building relationships with the bank.
“Because Afin’s loans are underwritten individually, a strong message to brokers is ‘let’s talk’, let’s see how we can help your client where a bigger lender can’t.”
Anum Mahmood, national sales director at Afin, said: “There is real momentum at Afin Bank, so as we enter our second year we want to build on that with an even bigger team of skilled BDMs, dedicated to working with brokers and supporting borrowers.
“It’s really great to have Sabiha, Elliot and Brad onboard so we can tell the Afin story right across the country.”
