Paradigm Protect has announced a new partnership with insurance specialists, First2Protect, for both household and buy-to-let General Insurance (GI) business referrals.
Member firms of the directly authorised protection proposition, which is part of Paradigm Mortgage Services, will be able to refer clients to First2Protect for access to its dedicated adviser support service.
First2Protect offers Paradigm firms a range of cover for their clients, which includes non-standard properties as well as standard household insurance. In addition, firms will also be able to access product webinars and automated case updates.
First2Protect claimed the new relationship with Paradigm would simplify the GI process for its member firms, allowing easy referrals to its own expert advisers who would find the right coverage for the client’s needs and provide a new income source for new and renewal business.
Paradigm said its new partnership with First2Protect was part of its ongoing commitment to delivering on Consumer Duty, supporting firms by offering them a range of third-party referral/signpost partners.
Mike Allison, director of protection at Paradigm, said: “We’re acutely aware at Paradigm how Consumer Duty has shifted the environment for our advisory firms and how important it is that they can either offer GI product solutions themselves, or they have access to a quality referral partner who can look after the client, meet their needs, and ensure a positive outcome.
“Partnering with First2Protect allows us to deliver on the latter, and helps enhance the value we provide to our members. With First2Protect’s expertise, our members have another referral option which can help deliver the security and support they need in safeguarding their customers’ assets, while using their existing client base to deliver additional income streams.”
Lee Denton, head of business development at First2Protect, added: “We are excited to partner with Paradigm Mortgage Services to deliver meaningful support to their member firms and offer cover for their customers’ homes and investment properties. Together we’ll be able to support their growth and success.”
