One-fifth of Brits find speaking to an adviser ‘overwhelming’

Published on

Speaking to a financial adviser is a greater cause of stress for UK consumers than self-managing their finances, according to new research.

In the survey commissioned by general insurance provider Paymentshield, 22% of consumers admitted that they find talking to a professional financial adviser “overwhelming”, but only 18% shared this feeling when it came to managing their own finances.

This is despite 73% of the 2,059 respondents expressing a lack of confidence in understanding common insurance terms, such as “excess” and “policy”.

The level of anxiety experienced by consumers in seeking advice was also on par with the task of “arranging a utility supplier” (22%) – even though the latest Ipsos Mori data has shown that 60% of the British population are concerned about their ability to pay their household bills over the next six months.

The research was conducted in April ahead of National Conversation Week, a week-long campaign to get the nation talking which, under this year’s banner of ‘No Silly Questions’, seeks to relieve UK consumers’ question anxiety around important issues that can have a lasting impact, such as finance management.

Emma Green, director of distribution at Paymentshield, said: “That a DIY approach to managing finances is less daunting to UK consumers than seeking professional advice is alarming – especially as over two-thirds of the individuals we surveyed admitted to having poor understanding of routine insurance terms.

“We know that seeking help can be scary in any circumstance, but when it comes to finances consumers seem particularly overwhelmed, with almost one in five people saying they wouldn’t feel like they’d know the right questions to ask an adviser.

“This is exactly why advisers must ensure they’re making an active effort to help consumers feel comfortable in asking these important questions – whether it be by anticipating clients’ concerns; interacting with them via the communication method they’re most at ease with; refraining from using too much jargon; or sharing educational resources such as our ‘Questions to ask when buying Home Insurance’ guide within our adviser ‘Chat Pack’.

“Proactiveness will be a key asset for advisers as we continue to recover from the pandemic. If we are to tackle what the YouGov research has shown is some extensive question anxiety among consumers, advisers need to show them that professional financial help doesn’t have to be intimidating, but instead can be really engaging and illuminating.”

COMMENT ON MORTGAGE SOUP

We want to hear from you!
Leave a comment and get the conversation started.
You need to register to post, so please login or sign up below.

Latest articles

The Darlington trims mortgage rates by up to 20bps

Darlington Building Society has reduced selected rates across its residential, specialist residential, shared ownership,...

Brokers review sourcing technology as demand grows for connected systems

Mortgage brokers are increasingly reassessing their technology stacks, with sourcing systems emerging as the...

Rosemount expands internship programme with two Cardiff Business School students

Rosemount Financial Solutions (IFA) has welcomed two new interns from Cardiff Business School as...

West Brom cuts shared ownership mortgage rates

West Brom Building Society has reduced selected shared ownership mortgage rates by up to...

House prices edge lower again in May, Halifax says

UK house prices were broadly unchanged in May, with Halifax reporting a second consecutive...

Latest publication

Other news

The Darlington trims mortgage rates by up to 20bps

Darlington Building Society has reduced selected rates across its residential, specialist residential, shared ownership,...

Brokers review sourcing technology as demand grows for connected systems

Mortgage brokers are increasingly reassessing their technology stacks, with sourcing systems emerging as the...

Rosemount expands internship programme with two Cardiff Business School students

Rosemount Financial Solutions (IFA) has welcomed two new interns from Cardiff Business School as...