Cirencester Friendly joins the Right DA Club’s panel

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The Right DA Club has announced the addition of mutual provider, Cirencester Friendly, to its protection panel.

Right DA Club members can now access Cirencester’s range of income protection cover products which includes:

  • My Earnings Protected – comes with a choice of long or short-term claim periods; own occupation cover; no premium loading for occupation, smoking or hazardous pursuits, guaranteed premiums with a choice of level or annual escalating; a wide range of deferred periods; with cover up to 65% of earnings available.
  • Income Assured Enhanced – own occupation cover; no premium loading; guaranteed premiums; benefit payable from one, four, eight, 13, 26 or 52 weeks; guaranteed insurability options; option to build a capital sum and share in the Society’s profits.

To advise on the Income Assured Enhanced product, advisers must be regulated for investment business by the FCA.

Cirencester Friendly also offers enhancements to its cover including fracture and hospitalisation benefit and immediate death benefit. A range of added-value benefits can be accessed at any time, including GP24, Friendly Voice confidential advice line and member perks.

The Right DA Club member firms and advisers will also have access to Cirencester’s Adviser Services team who can assist with any product, agency or commission enquiry.

Chelsea Kiefert (pictured), head of the Right DA Club, said: “Protection solutions remain a key, and growing, element of the overall advice proposition, particularly in a Consumer Duty world, where there is a much greater expectation and responsibility on the firm to ensure their clients are aware of their protection needs and how they can best protect themselves against loss of income due to reasons such as unemployment, sickness or accident.

“We’re therefore very pleased to be adding Cirencester to our panel for DA Club members so they now have access to their protection product proposition, offering a wide range of accessible options for clients.

“Protection advice should be central to a modern advisory practice, and we’re pleased to be working with a provider that is immersed in this sector, and has all the tools and services to support advisers in growing this area of their business.”

Alan Waddington, distribution director at Cirencester Friendly, added: “It’s our mission to make income protection more visible, attractive and accessible to those who need it. There has never been a more important time to provide ordinary, working people with the means to cover their essential bills when they need help the most.

“Joining the Right DA Club panel represents a vital step on that journey, and we look forward to creating a successful and productive partnership with them.”

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