Commercial bridging loan provider, Bridge Help, has appointed a new business development manager.

Tina Panayi has 25 years of business development experience in the finance sector. As well as being an experienced relationship manager, Panayi (pictured) is also a qualified broker.

She joins the company’s team of business development managers at Bridge Help where she will be responsible for managing and growing relationships with brokers throughout England and Wales.

Her career history includes roles with a number of high street lenders, including Bank of Scotland, BM Solutions, Aldermore Bank and, most recently, Together Money.

She said: “Being a qualified broker I fully understand clients’ requirements and where Bridge Help can add value to the loan process. It’s an exciting opportunity to be able to use all my skills.

“I’m really looking forward to the challenge of my new role at Bridge Help. As a salesperson I’m very passionate about what I do and love adding value to the client’s business which I am able to do at Bridge Help, it being a bespoke lender where humans make the lending decisions rather than a computer.”

Her appointment follows significant growth for Bridge Help during 2021 in which the short-term lender lent over £23 million and is on track to lend £40 million in 2022.

Chris Sellars, chief executive of Bridge Help, added: “Tina shares the company’s passion for getting deals over the line and providing a bespoke approach to bridging finance. We’re excited to have her on board, helping us to continue developing valuable, long-lasting relationships with our growing broker network.”