Craig Stritch has been appointed as south west regional sales manager for Aldermore’s invoice finance division.

Stritch (pictured) is responsible for delivery of the bank’s invoice finance business in Bristol and the south west region reporting to south and south west regional managing director, John Dodsworth.

He developed his financial services career with Barclays Bank as a business development manager covering the South of England region. He then went to Ultimate Finance as a regional director in 2010.

“I am genuinely excited by Aldermore’s ambitious growth plans and I’m delighted to be joining at such an interesting time in their development,” said Stitch.

“The Bank has made its mark over the past couple of years as the new British bank that’s providing a high level of service to SMEs. I’m looking forward to working with businesses across the south west region to help them find suitable solutions to their future funding needs.”

Dodsworth added: “I would like to welcome Craig to Aldermore. It’s great to have someone on board with his considerable experience both of the banking industry and the south west region and I would like to wish him well for the future.”