Marcio Rodrigues, customer propositions director at Vizolution has been appointed to the Customer Experience Professionals Association’s [CXPA] UK board ambassadors.

The CXPA is a global non-profit organization dedicated to the advancement of customer experience management practices. Founded in April 2011, the CXPA has more than 75 Corporate Members and over 2,300 members. The CXPA supports the professional development of its members and advances the field by providing research and education, developing standards, offering networking opportunities, promoting the industry, and creating a better understanding of the discipline of customer experience.

Rodrigues has a background in humanities, specialising in communication between companies. He has held sales & management positions in the technology/research industry where he gained experience in designing, managing and analysing winning customer experience programmes in the UK, EU, US, India and South African markets.

He said: “It is a great pleasure to support the CXPA and their work for the customer experience industry. I’m passionate about improving customer experience and particularly in the increasing role that technology plays in delivering excellence.

“I will continue to work with people and technology whilst leveraging my passion to provide brilliant customer experiences.”