General Insurance platform Source Insurance has become the latest financial services firm to support today’s ‘Wear it, beat it’ day.

The British Heart Foundation are asking the nation to show their support by wearing red and hosting an event to fund its life-saving research.

Staff at Source are wearing their red proudly, and being a Welsh firm on the first day of the Six Nations rugby tournament there are a lot of Wales rugby jerseys in evidence.

They are also having cake sales, internal competitions and teaming up with local businesses to maximise their fundraising efforts.