Somo celebrates 10th anniversary with Euro 24 campaign

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Somo Bridging is marking its 10-year anniversary this summer with a Euro-themed campaign.

#WeAre10 will include team insight and analysis, broker competitions and fun and games across Somo’s social media throughout the month-long UEFA European Cup Finals.

As part of the campaign Somo is challenging brokers to a table football tournament, held at Aomo’s offices in Altrincham, with a prize for the broker who scores the most goals against the lender.

Jade Keval (pictured, left). Somo’s sales director, said: “Two big occasions fall on the same month, so we couldn’t pass up the opportunity to combine Somo’s ten-year anniversary with the hotly anticipated Euros. We know brokers all over the UK will be eagerly following the tournament and we want to be able to share the drama and excitement with them. Our #WeAre10 social media campaign celebrates Somo’s milestone while providing some light-hearted entertainment throughout June and July.

“We want England’s performance on the pitch to match Somo’s winning growth and performance over the past ten years. To date we’ve lent over £333m helping thousands of borrowers with our flagship products such as valuation-only and our market-leading second charge product, allowing for almost any borrower profile, circumstance and scenario.

“Looking back over the past 10 years Somo has managed to thrive throughout covid, property crashes and market upheaval. Somo’s strength is a result of its philosophy of slow and steady growth and its combination of market-leading products, innovative promotions and human touch customer service. I can’t wait to see where it will be in another ten years’ time.”

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