Proptech platform REalyse has reported a 30% month-on-month increase in agent sign-ups to its new AI-powered property data and intelligence platform, Pulse, since launching in April 2025 – with growing numbers of mortgage brokers also exploring its capabilities.

Designed specifically for the UK residential market, REalyse Pulse combines instant valuations, market reports, portfolio tracking, and investment search tools.

As affordability rules evolve, and client expectations grow, digital tools that simplify market analysis and support client trust are becoming an essential part of the broker toolkit.

For brokers, the tool offers a way to access real-time market intelligence, strengthen client conversations and help pre-qualify serious buyers using trusted, data-backed insights.

ASK AND YOU SHALL GET

Pulse also features the UK’s first AI chatbot for the property sector, allowing users to ask questions and receive instant insights based on live market data.

While the platform initially gained traction in major cities, REalyse says uptake is now expanding into regional hubs and smaller towns, reflecting growing interest among independent brokers and agencies – not just large corporate networks.

The valuation and predictive modelling tools are also drawing attention from mortgage professionals.

Brokers can use REalyse to generate branded valuation reports and demonstrate deep local market understanding – strengthening their position in front of both lenders and clients.

UNDER PRESSURE

Greg Boxer, head of revenue at REalyse, said: “Brokers are under pressure to deliver advice that’s fast, informed and tailored.

“The take-up from agents has been encouraging and what’s clear from the searches we are seeing from agents is that they are starting to utilise the power of the platform, but are only scratching the surface of what the chatbot can do for them.

“Over time, we will start to provide the most interesting prompts observed from users which will showcase how agent creativity can be rewarded by REalyse.”

PRICE-SENSITIVE

With property transactions remaining price-sensitive and time-consuming, brokers are increasingly looking to smart technology that supports accurate valuations, faster decision-making and better lead qualification.

REalyse says Pulse is designed to help brokers and agents reduce wasted effort, improve conversion, and focus time on the most motivated and financially ready clients.

MOST USED PROMPTS

• Analyse agent performance metrics across property transactions

• Generate market stats summary for [specific area]

• Evaluate broker efficiency and transaction success rates

• Compare agent effectiveness in rental vs sales activities

• Create performance analysis report for team optimisation