Bridging lender Mayfair Bridging has appointed Jamie Bleakley as its head of sales and fund distribution.

His main responsibility over the next quarter will be to promote Mayfair’s new UCIS investment scheme to UK IFAs and professional investment advisers.

Bleakley worked at Excel Securities for nine years, latterly in a senior sales role before joining Spicerhaart, where he was business development manager for three years.

Mayfair Bridging director Shoaib Bux, said: “We are delighted to welcome Jamie Bleakley to Mayfair, where his main role in the coming months will be to take our investment offering to the IFA market, where we know his experience will be invaluable in putting forward our UCIS scheme.”

“Bearing in mind, our scheme was only launched a couple of weeks ago, the reception among IFAs has been very positive,” said Yasin Patel, fellow director.

“Mayfair Bridging is the only FSA regulated lender authorised to market its own peer to peer investment scheme through professional advisers and with the added safeguards for investors we have built in, we are confident our scheme offers good returns while building in vital investor protection.”

Bleakley added: “Mayfair Bridging has a strong track record of service and innovation and I am looking forward to the challenge of taking this evolutionary UCIS scheme to the IFA market, where I am sure IFAs will appreciate the value it can bring to their more sophisticated investment clients.”