Just Mortgages is celebrating 10 years of its self-employed division after growing from just three advisers at launch to almost 500 today.
The brokerage said self-employed advisers now make up almost 75% of its adviser headcount, with plans to grow the division to more than 1,000 advisers across the UK.
The division was launched in 2016 to give mortgage advisers the opportunity to run their own businesses while benefiting from the backing of a national brokerage.
Just Mortgages said it received more than 100 applications to join the self-employed division in 2025 and is on track to exceed that figure this year, reflecting continued demand for self-employed advice models.
Over the past decade, Just Mortgages has continued to invest in its self-employed proposition, expanding its management team and broadening the support available to advisers at every stage of their careers.
Alongside day-to-day assistance with sales, marketing and compliance, advisers can access ongoing training and mentoring, as well as specialist qualifications in areas including equity release, commercial finance and business protection.
The business has also strengthened the support available to advisers looking to grow beyond a one-person operation.
Through its business principal programme, advisers can recruit and manage their own teams while receiving bespoke leadership training, dedicated recruitment support and operational guidance from Just Mortgages.
Meanwhile, initiatives such as New Starter Boost help advisers make the transition to self-employment, providing pre-qualified leads and booked appointments, along with a commission advance scheme to help ease any early financial pressures.
Advisers also benefit from referral opportunities through sister company Just Wealth, helping them provide broader financial planning solutions to clients while creating additional income opportunities.
Carl Parker (pictured), national director of the self-employed division at Just Mortgages, said: “When the self-employed division launched, the aim was simple.
“We wanted to give advisers every opportunity to build successful businesses on their own terms while benefiting from the support and infrastructure of a national brand.
“To grow from three advisers to where we are now is a fantastic achievement and reflects the strength of the proposition we have built.”
Today, Just Mortgages has more than 650 advisers across its employed and self-employed divisions, making it one of the UK’s largest mortgage brokerages.
“The brokerage said the self-employed division remains central to its plans, with continued investment in recruitment, adviser development and business growth initiatives.
John Phillips, CEO of Just Mortgages and Spicerhaart added: “Reaching 10 years is an important milestone for the business and a chance to reflect on how far the division has come.
“The self-employed division has played a major role in the growth of Just Mortgages over the last decade and continues to drive innovation across the wider business. As the market continues to change, we remain committed to supporting ambitious advisers and helping them build successful businesses for the long term.”
