HL Partnership (HLP) is to collaborate with Property Circle that will improve HLP’s technology offerings through the integration of Property Circle’s lead generation and growth platform.

HLP members will soon be able to access a platform that scans their client databases and prioritises advice opportunities to take to their clients. Property Circle was built by distilling over 20 years of broker experience into an intelligent tool. Property Circle will be attending HL Partnership’s National Conference and Awards on the 14th November.

David Steele, HL Partnership’s chief technology officer (CTO), said: “We have invested considerable effort into creating an advanced, integrated technology platform for our members. This collaboration with Property Circle signifies a strategic enhancement to our adviser technology, enabling our advisers to proactively manage client renewals with unmatched efficiency and to harness the full potential within their existing client base well before deal expiration dates.

“HLP recognises the volatile market that our members and their clients face, as well as our responsibility to ensure that they always have access to the most suitable mortgage deals for their needs. Furthermore, we will be integrating some more of Property Circle’s technology into client facing technology, set for release next year.”

Marc Randall, Property Circle’s CEO, added: “We are delighted to be working with a progressive network like HLP Partnership. The Property Circle growth platform goes far beyond traditional product end dates with groundbreaking modules like Early Review, Rate Riser and Equity Available.

“Regardless of the market conditions the broker can rest assured that validated opportunities are automatically identified, prioritised, and served to them to action. It’s like bringing on another member of staff who does all the really important (but not very fun) work, better and much faster than anyone you ever hired.”