Dublin-based fintech LendWell is preparing to enter the UK mortgage market with its AI-native platform, promising to slash application processing times from hours to minutes and reshape broker-client dynamics in the process.

Having gained significant traction in Ireland, LendWell is now eyeing UK expansion as part of its mission to modernise the mortgage and protection advice sector.

Its platform, built from the ground up using artificial intelligence, automates traditionally manual elements of the broking process – from document analysis and data categorisation to real-time risk assessment and compliance checks.

TRIPLE PRODUCTIVITY

Jamie Lawless, co-founder of LendWell, said: “Mortgage applications that once took up to 10 hours to process can now be completed in minutes. Our system allows brokers to triple their productivity while delivering a far superior client experience.”

The move comes as UK brokers face mounting pressure to improve operational efficiency and enhance customer service in a market increasingly shaped by digital-first expectations.

DRIVE PROFITABILITY

According to UK Finance, cutting inefficiencies in the advisory process not only drives profitability but enables brokers to take a more consultative, value-added approach with clients.

LendWell’s system uses machine learning to evaluate creditworthiness, flag non-compliant data and automate routine checks – all while offering clients real-time updates and intelligent guidance throughout the application journey.

The result, the company says, is a reduction in human error, faster turnaround times and stronger client retention.

COMPLIANCE REQUIREMENTS

In an environment where compliance requirements are rising and margins are under pressure, platforms that combine automation with actionable insights are fast becoming essential.

For brokers, this means a shift from reactive administration to strategic growth, underpinned by real-time analytics and operational agility.

Lawless added: “We’ve gained significant traction in Ireland and now see a huge opportunity in the UK to benefit mortgage brokers and their clients.

“By streamlining the mortgage process through our AI-driven solutions, we’ve seen brokers increase their productivity by as much as three times, making it far easier to scale their businesses efficiently and sustainably.”