The Property Franchise Group has reported a record year for FY25, with its Financial Services division delivering strong growth as mortgage volumes rose and adviser productivity improved.
The group, the UK’s largest multi-brand property franchisor, said revenue from its Financial Services businesses increased 26% year on year to £24.2m, up from £19.2m in 2024. On a pro-forma basis, which adjusts for the timing of acquisitions completed in 2024, growth was 10%.
FINANCIAL SERVICES PERFORMANCE
The Financial Services division comprises Brook Financial Services, an authorised representative of Mortgage Advice Bureau, and Mortgage Genie, an authorised representative of Primis. Together, the two firms operate a combined adviser force of 274.
During the year, the division benefited from improved market conditions as the cost of borrowing eased, alongside a focus on increasing adviser productivity across the network. As a result, total mortgages written during the period rose to 25,000, compared with 23,000 in the prior year, representing £4.4bn of lending.
The group said the increase in volumes reflected stronger customer demand and more efficient conversion by advisers, with the enlarged scale of the business helping to support consistent performance across the year.
Since the year end, TPFG has further strengthened its mortgage proposition through the acquisition of an 85% stake in Smart Advice Financial Solutions Ltd for £1.5m, with 20% of the consideration deferred until July 2027. The acquired business brings an additional 35 advisers into the group and is expected to be immediately earnings enhancing.
GROUP CONTEXT
Across the wider group, total revenue for the year ended 31 December 2025 increased 25% to £84.3m, with profitability expected to be slightly ahead of market expectations. Net debt reduced to £2.3m, down from £9.1m a year earlier, reflecting strong cash generation.
TPFG completed the acquisitions of Belvoir Group and GPEA Limited in 2024, and FY25 was focused on integrating those businesses and delivering organic growth across its franchising, financial services and licensing divisions.
OUTLOOK FOR 2026
Looking ahead, the group said it expects the Financial Services division to benefit from a stable housing market and the prospect of further Bank of England base rate cuts during 2026, which could support continued mortgage demand.
Chief executive officer Gareth Samples said: “FY25 was a strong year of execution, with successful business integration and solid growth in revenue, profitability and cash.
“Our significantly increased scale is enabling us to deliver greater value to our network and enables us to capitalise on additional revenue opportunities, as demonstrated by the launch of our Privilege programme.
“I’m excited about what lies ahead for the Group, as we build on our consolidated platform to unlock additional growth opportunities which are underpinned by a resilient business model and a high proportion of recurring revenues.”




