Joe Ralphs has taken up a new head of operations role within the asset finance division of Time Finance.

The new role is the result of a restructuring of the asset finance team and is designed to bring renewed focus to how the business services those clients looking to benefit from an asset finance solution.

Ralphs (pictured) will be responsible for managing the operations team and introducing service improvements to deliver a market-leading asset finance solution to UK businesses.

He has over 13 years’ industry experience, having undertaken roles as an underwriter and operations manager before moving into a sales role.

Ralphs said: “I am excited to take on the challenge of an operations role at this time and lead such a dynamic and hard-working team. At Time Finance, we are passionate about putting customers and introducers at the heart of everything we do and our sales support staff are at the centre of this. I am looking forward to working with them to explore ways of delivering faster and more streamlined solutions in order to continue delivering the highest level of service to our brokers and clients.

“It’s an exciting time, with activity in the asset finance market ramping up, and investment high on the agenda for business owners. Time Finance is in a great position to support the recovery and growth of these firms as they look forward and I am pleased to play a pivotal role in making this happen.”

Carol Roberts, director of asset finance at Time Finance, added: “asset finance continues to be a valuable and staple finance solution for businesses who rely on equipment to make business happen. We are committed to enabling UK businesses to gain easy access to the funding solutions they need to support recovery and growth. Joe will bring his expertise to play in building supportive and beneficial client relationships with a keen eye on delivering service improvements that our clients expect.”