Time Finance has strengthened its asset finance team with a new broker appointment as it works towards growing its UK lending book to £300m by 2028.

The specialist independent SME lender has appointed Vajinder Bal as broker manager within its asset finance division, based in the North West.

Bal (pictured) will be responsible for developing and managing relationships across the intermediary market, working closely with brokers to structure funding solutions aligned to the evolving needs of UK SMEs.

He brings almost 20 years’ experience in financial services, having begun his career at Lombard as a relationship and broker manager before moving on to Paragon and, more recently, Carrick.

The appointment forms part of Time Finance’s continued investment in its people and broker-facing capabilities, as it expands its intermediary proposition and overall lending portfolio.

Time Finance provides a range of funding solutions to SMEs across the UK, including asset finance, invoice finance and business loans. Facilities can be structured across multiple products, enabling brokers to deliver joined-up funding solutions aligned to cashflow, assets and longer-term growth ambitions.

Commenting on his appointment, Bal said: “Time Finance has a strong reputation for flexibility and common-sense lending, and I’m excited to be joining the business at such a pivotal stage of its growth.

“I’m looking forward to working with my new colleagues and with brokers to deliver the right funding solutions that help businesses thrive.”

Laura Mollett, head of broker sales at Time Finance, added: “Vajinder’s appointment marks another important step in our growth strategy, and his experience and strong relationships within the intermediary market will be instrumental as we continue to scale our broker proposition.

“By investing in experienced people and expanding our broker-facing team, we’re ensuring we remain well positioned to support our growing network of introducers and meet increasing demand from SMEs across the UK.”