The Dudley Building Society (DBS) has appointed Samantha Ward as its head of commercial.

The role includes responsibility for the Society’s business development, marketing, product and growth strategy.

Ward (pictured), who has been at DBS for 17 years, previously held positions as head of savings, strategy and change and latterly head of lending.

Reporting directly to the Dudley’s chief executive, Jeremy Wood, Ward will be responsible for the delivery of the society’s proposition to its key stakeholders.

Ward said: “My aim is to oversee the development of the business and the relationships with our business partners. I envisage a continuous evolution of our offering and the all important service which backs it up.

“As one of the leading mutuals in the UK, Dudley Building Society has already built an enviable reputation delivering products and services that our partners and customers need. It is my intention to continue to refine our proposition and its delivery, which in turn will build greater value for our partners and members.”

Wood added: “I am delighted that Sam accepted the appointment. This is a vital role which will help to shape the Society’s future lending proposition.  I am confident that with all of her experience and ability, Sam will be instrumental in taking DBS to the next level.”