SPF Private Clients has arranged funding for the rebranding and refurbishing of the 133-room Ramada Plaza hotel in Southport as the first Bliss hotel.
The team behind Everyman Cinemas is launching the hotel, which will anchor The Waterfront – a 250,000 square foot, multi-faceted leisure resort – including a casino, theatre and conference centre, sitting on the edge of Southport’s Marine Lake.
SPF brokered the deal, securing £15m of funding through IGC Longbow. The new project is just the start of a strategic Bliss Hotel expansion drive for the ‘Super Soulful’ hotel brand to other locations in the UK.
Daniel Broch, Bliss Hotel co-founder and Everyman founder, said: “What a moment for Southport and Bliss Hotel – our shared vision is about to become a reality fuelled by the enthusiasm and excitement of all those involved. Creating anything from scratch is hugely inspiring and challenging: we are aiming high.”
Simon Ward, director of SPF, added: “We’re thrilled to have arranged funding for the first Bliss-branded hotel, using our expertise and strong lender relationships to secure highly competitive terms for the client.
“The Bliss brand will transform what was previously a Ramada hotel and adjoining conference centre into a much-needed destination area, bringing more people to the Waterfront.”
