Source Insurance has strengthened its home insurance proposition with the addition of Integra Insurance Solutions to its panel, giving advisers broader options and access to more flexible cover.

The move forms part of Source’s ongoing strategy to expand its panel of insurers, offering advisers wider choice and products that reflect the evolving demands of the UK housing market.

Integra is known for its use of insurer-hosted pricing (IHP), underwriting expertise and customer-focused approach, making it a complementary fit for Source’s distribution model.

Jonathan Pinkerton, finance and insurer relationship director at Source, said: “Integra brings a fresh dynamic to our panel — one that blends underwriting strength with a genuine focus on customers.

“This isn’t just about adding another name; it’s about aligning with insurers who understand the realities advisers face and the expectations homeowners have.

“We’re building a panel designed for today’s challenges and tomorrow’s needs, and this partnership is a strong step in that direction.”

Tony Dixon, chief underwriting officer at Integra, added: “We’re delighted to be partnering with Source Insurance — an organisation that shares our values around innovation and customer focus.

“Their forward-thinking approach to the intermediary market, combined with our IHP capabilities and underwriting expertise, creates a strong platform for delivering flexible, high-quality cover.

“This partnership represents another important step in Integra’s strategy to grow sustainably while working with like-minded businesses to better serve UK homeowners.”

Both firms emphasised their shared philosophy of people-led service and long-term value, a focus that they believe will help advisers offer trusted protection while meeting homeowners’ rising expectations in an uncertain housing market.