Source Insurance has launched a new range of exclusive integration options designed to empower intermediaries to rival the price comparison websites.

Source integration provides intermediaries with their own client facing comparison website offering whole of market choice.

Clients complete a quote for their own insurance online and can select from a choice of insurance policies. The commission for the policy is then automatically assigned back to the intermediary account.

A dedicated GI website, with a full quote and buy online functionality, is available for those without a current online presence. A standard or white-labeled policy comparison and buy website is also available. For the larger business, there is a full API option suitable for those who wish to build and customise their own website interface.

Kevin Paterson, Source Insurance managing director, said: “Integration makes writing GI significantly easier by creating a customer-facing version of our platform that brokers can combine into their e-marketing activity.

“Crucially, our options will work for anyone from the small broker that hasn’t even got a website through to the large national player who wants to integrate our software quickly and easily into their own software platform.”

“With increasing pressure on time and resources, brokers want to find smarter and more efficient ways to write more GI business and generate income,” added the Source’s head of marketing, Rob Rushton.

“With Integration this is now possible. Each option has the potential to provide a considerable commission stream from GI, including extra rewards from our exclusive Broker Loyalty Scheme. Most importantly, we firmly believe integration can provide brokers with a tool to compete with the price comparison websites head on.”