SimplyBiz Mortgages has partnered with 360 Dotnet to offer access to its practice management system, 360 Lifecycle, to member firms.

The system is designed to help brokers provide improved customer service, building strong client relationships and creating new opportunities.

360 Lifecycle is fully integrated with the latest version of MortgageBrain, providing a streamlined service to any firms using both systems.

Makayla Everitt, head of SimplyBiz Mortgages, said: “We are always looking for opportunities to help our member firms add efficiencies to their business processes, thereby reclaiming valuable time which can be spent be clients.

“360 Lifecycle was designed and built specifically to support mortgage firms and, with more than one in five broker firms already using the system, we believe that it could prove very beneficial to many of our members.”

Carlos Thibaut, CEO of 360 Dotnet, added: “We are excited to have been selected by SimplyBiz Mortgages to provide our CRM and back office solution, 360 Lifecycle, to its members.

“SimplyBiz Mortgages was looking to work in partnership with a supplier that could deliver real benefits to its members and 360 Lifecycle, together with its new integration into Mortgage Brain, does just that.”