Simply Online Leads is now to reveal lead sources.

From today, brokers will now know where their consumer enquiries have originated from.

Also, following each enquiry, customers will receive a fully branded email, with a personalised message and full broker details, making them aware of exactly who will be calling them and when.

“Ensuring that your customers have full confidence in your company and products is the key to a successful and sustainable business,” saids Dean Jones, managing director of Simply Online Leads.

“Brokers will be able to see exactly where their leads have come from and which partner generated the enquiry, not only confirming that they have come from a reliable and trusted source but also giving them insight into the process that has brought the customer to them.

“We now work with a number of branded partners including property and price comparison websites so we are confident of the journeys taken by consumers who are looking for advice.”