SBG adds group risk products to restricted advice proposition

Published on

George-Higginson2-SBG

Sesame Bankhall Group (SBG) is bolstering its restricted advice proposition for advisers and their customers with the addition of group risk products.

Group life, group critical illness and group income protection products from providers Aviva, Friends Life and Zurich will now be available for SBG’s restricted advisers to offer to their corporate customers.

SBG’s restricted advice proposition was launched last year as part of the group’s expanded range of offerings for advisers to choose from to help them continue to build their businesses in the RDR world.

The providers who are part of SBG’s restricted advice proposition are Aegon, Aviva, Bright Grey, Friends Life, LV=, Partnership, Prudential, PruHealth, PruProtect, Scottish Life and Zurich.

George Higginson (pictured), SBG’s CEO, said: “Advisers are telling us that the group risk market is becoming more important to them as they look to broaden their offering to customers. We are responding to this growing adviser appetite as part of our commitment to continually improve our range of propositions.

“After analysing the market we are very pleased to be partnering with three of the leading group risk providers who were chosen based on the quality and breadth of their products. Aviva, Friends Life and Zurich are also committed to working closely with us to give advisers the practical and technical support they need to develop their customer propositions in this area.

“Group risk is an opportunity to build on the existing relationships that many advisers have with corporate customers, along with individual customers that have SME connections, by offering these valuable benefits to employers and employees. This is particularly important given auto-enrolment and the additional revenue streams that this promises to create for advisers through referrals, as customers reach their respective staging dates.”

COMMENT ON MORTGAGE SOUP

We want to hear from you!
Leave a comment and get the conversation started.
You need to register to post, so please login or sign up below.

Latest articles

The Monmouthshire gives more than £10k to flood-hit local community

Monmouthshire Building Society has donated more than £10,000 to residents, sports clubs and businesses...

Rent growth slows as house prices edge higher, with Middle East tensions clouding outlook

Private rent inflation eased again in March while UK house prices rose modestly in...

Gen H expands broker sales team with three BDM hires and internal promotion

Gen H has expanded its broker sales team with three new business development managers...

Detached homes dominate new lifetime mortgage lending in early 2026

Owners of detached properties accounted for more than four in 10 new lifetime mortgages...

Brokers invited to webinar on boosting landlord income strategies

Brokers are being offered an opportunity to learn how to help landlords accelerate income...

Latest publication

Other news

The Monmouthshire gives more than £10k to flood-hit local community

Monmouthshire Building Society has donated more than £10,000 to residents, sports clubs and businesses...

Rent growth slows as house prices edge higher, with Middle East tensions clouding outlook

Private rent inflation eased again in March while UK house prices rose modestly in...

Gen H expands broker sales team with three BDM hires and internal promotion

Gen H has expanded its broker sales team with three new business development managers...