PMS Mortgage Club has appointed four new regional key account managers to support its directly authorised (DA) mortgage firms.

Nichola Bell joins from Vida Homeloans, where she was a key account manager. With over 15 years’ experience in financial services, she will support mortgage firms in the North East of England.

Carly Gibb will support firms in London and East Anglia. She joins from Natwest with six years’ industry experience, most recently as business development manager.

Toni Martin has 17 years’ industry experience, most recently as business development manager at Together. She will look after firms in London and the South East.

Meanwhile, Helen Mason has 25 years’ industry experience and joins from her previous role as key relationship manager at Legal & General. Helen will look after the Midlands region.

The four new account managers will report into Campbell Stanners, who joined the Group in May in the newly created role of advisory relationships director at Bankhall and PMS.

Stanners said: “We want to help our members to grow their businesses, with exciting new services backed by expert support. The investment our Group is making will enable our members to be successful long-term across the full breadth of mortgage-related services that consumers need.

“Along with new services we are also bringing on board new people with the experience and skills to hit the ground running. Expanding our team and broadening our footprint means we will be able to reach out and support more firms across the UK, as well as building deeper relationships with the firms we already serve.

“All of our new account managers have an in-depth understanding of the advisory market and a proven track record in business support. They’re an excellent addition to the strong team we already have in place at PMS and which we will be investing in further over the coming years.”

Ross Liston, managing director, Bankhall and PMS, added: “Advisory firms tell us how much they value the consultancy approach our Group offers, which is why we are bolstering our business development further. PMS is investing in both its field-based and telephone-based support, giving us one of the largest adviser support teams in the UK and demonstrating our huge commitment to the future of advice and being on the broker’s side.

“This latest development is another example of how we are helping our members to thrive and prosper in a competitive market, so that they can achieve their future ambitions.”