Protection specialist Wes McCranor has launched a new protection advisory firm, Sphere Assured.
Sphere Assured is to offer insurance solutions for SMEs, mergers & acquisition transactions, professional athletes, media figures and private clients.
It launches as an Appointed Representative of Best Practice IFA Group and in partnership with WTT Group and Gerald Edelman.
McCranor (pictured) was previously head of protection at PIB. The firm offers a ‘Sphere’ of services to provide bespoke insurance solutions to a wide range of clients with a specific approach to medical due diligence when obtaining insurance policies.
Having recently partnered with a nationwide private hospital network, Sphere clients have access to medical specialists, doctors and clinics to provide clarity on medical conditions and risks.
McCranor said: “We created Sphere Assured to deliver a new standard of protection, by paying attention to the detail that is often overlooked by other businesses.
“By anonymously risk-profiling medical data before any policy decisions are made, we can mitigate the risk of clients being refused coverage due to flagged health issues.”
“Our approach is transferable for both corporate and personal clients, with individuals gaining support in life insurance, critical illness insurance, income protection and family income benefit, and corporate clients securing the best advice for Key Person insurance, Shareholder and Partnership Protection, Loan protection and Relevant Life Insurance.”
Carl Lundberg, CEO of Gerald Edelman, added: “We are very pleased to have partnered with Wes McCranor to launch Sphere Assured. The corporate finance industry relies upon effective risk mitigation strategies, particularly where human capital is at risk.
“Sphere’s medical due diligence underwriting process helps secure the transactions that we advise on, to protect against uncertainty, safeguard the deal post-completion and ensure a level of confidentiality that is unrivalled in our sector.”
McCranor added: “Sphere has big plans for 2025 and with the addition of new stakeholders and strategic partnerships, we are committed to delivering a unique and high-quality service to our clients.“
