More 2 Life becomes LLA Ambassador

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The Later Life Academy (LLA), the commercial and training organisation for later life advisers, has appointed equity release lender More 2 Life as its eighth Ambassador.

As an Ambassador, More 2 Life, which is the UK’s third largest equity release lender, will have significant input into the Academy’s corporate thinking and the ongoing development of its overall proposition, as well as helping to define future content.

The Academy will work with More 2 Life to help develop a range of equity release-based materials and resources for advisers, plus a range of corporate and commercial benefits

Having launched in 2008, More 2 Life has helped UK homeowners release £1.75 billion worth of equity via its lifetime mortgages. It is an Equity Release Council (ERC) board member.

The LLA was launched in 2014 and offers later life advisers access to training and sales support designed to improve knowledge and increase business levels across product areas such as equity release, long-term care and annuities.

LLA, AIR Sourcing – the sourcing system for equity release and retirement lending products, and the Equity Release Club – the distributor for equity release and later life advisers, are all part of the Answers in Retirement Group, the Group of companies covering a range of retirement and later life services.

Stuart Wilson, managing partner at the Later Life Academy, said: “Across the AIR Group we have worked with the team at More 2 Life for some time, and it therefore seems an obvious choice to make this innovative lender our eighth Ambassador.

“For many of our adviser members, equity release is a core and fundamental part of their offering and having More 2 Life on board will help us to develop further our resources in this area, plus we’ll be able to generate commercial benefits as well. The Academy continues to grow in both number and influence and we are highly ambitious both in a business sense, and to ensure that advisers make the most of the later life opportunity that exists.

“Our recent National Later Life Adviser National Conference showed the high levels of interest in equity release and later life lending but also the range of other needs for those either close to, or in, retirement. Working with More 2 Life helps us forge ahead, present a quality lender to our members, and to continue our focus on helping advisers down the right later life pathways.

“This is an incredibly exciting time for the Academy, our members, and the sector as a whole, and we’re very pleased to have More 2 Life on board to help us develop our proposition and offering further.”

Dave Harris, CEO at More 2 Life, added: “We are absolutely delighted to become Ambassadors of the Later Life Academy. The equity release market is undergoing tremendous growth, along with the wider later life lending space, and we are right at the forefront of the new product innovation and design that is helping to offer more options to clients and the specialist advisers who they deal with.

“We are looking forward to helping the members of the Later Life Academy grow their businesses and to working with them to get their invaluable insights that will help us deliver more product choice and flexible lending options in the future.”

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