ModaMortgages has appointed Chantel Ford as its new intermediary sales development manager.

Ford (pictured) will head up the internal sales team at the specialist lender, which will be on hand to help brokers with their new business enquiries via telephone and email.

The team will work closely with ModaMortgages’ underwriters to help them answer any questions at pace.

ModaMortgages is the soon-to-launch specialist buy-to-let mortgage lender from Chetwood Financial, a Wrexham-based digital bank founded in 2016.

Ford was previously Chetwood Financial’s servicing operations manager between 2020 and 2024, before stepping into her new role.

Ford said: “Having been with Chetwood for several years, I understand and share the organisation’s passion for delivering financial products and services that make people’s lives better.

“The upcoming launch of ModaMortgages is hugely exciting, and I’m delighted to have taken on this new role – we’re set up to take all the stress away from brokers by making sure they’re supported every step of the way and our team is ready to deliver on that promise.”

Darrell Walker, ModaMortgages’ director of mortgage sales and distribution, added: “We’re about to embark on our mission to make buy-to-let mortgages smarter, faster, and simpler. We’ll do this by being honest and transparent with brokers, providing them with an exceptional, painless experience.

“Chantel and her team, as well as the raft of technologies and support structures we’ve put in place, are critical in ensuring we achieve this, and we have absolutely every confidence that brokers will see immediate value in the way we go about lending.”