Legal & General unveils “unique” adviser service

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Legal & General has announced the launch of Track My Apps, a new tracking service from Origo, which will support advisers selling its retirement income range of products from fixed-term annuities to lifetime annuities.

The online system enables advisers to track the progress of client applications from when they are first loaded onto Legal & General’s system to the point when they are accepted.

Advisers will be able to see detailed progress of their clients’ pension transfers online, allowing them to manage their clients’ expectations while reducing the need for phone calls to check on an application’s progress.

Track My Apps uses Origo’s Transfer Tracking technology and forms part of its Integration Hub services, where real-time data is provided directly to Legal & General’s adviser portal.

Jon Scannell, distribution director, retirement income at Legal & General, said: “At Legal & General, we’ve made a commitment to developing our Retirement Income proposition. A key part of this renewed focus is improving our digital capability to help advisers engage with us in a more efficient and effective way.

“The launch of Track My Apps for advisers is just the initial phase of our digital investment and we’re focused on further improving the service we provide to financial advisers. Access to the new Transfer Tracking service from Origo will begin that process, by giving our adviser partners real-time updates on the progress of their clients’ transfers.”

Anthony Rafferty, managing director at Origo, added: “Our digital Transfer Tracking service enables platforms and providers to deliver a better service to their customers while reducing the volume of phone calls requesting progress updates. Transfer Tracking frees up resources and expenditure which can be better directed elsewhere in the business.

“Available through our Integration Hub, the service has an easy set-up and integration process and tracks the progress of pensions, GIAs and ISAs transferring through our Options Transfers service. Legal & General have demonstrated their commitment to improved service for their adviser partners by being the first to market with our new technology.”

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