LeadPoint has launched a dynamic lead price and volume calculator.
Lead buyers will be able to use the calculator to work out how many leads are available each day that meet the buyer’s specific lead criteria at a chosen price.
Lead buyers can enter their usual filters such as postal area, credit grade, maximum LTV and loan amount for mortgage leads. The calculator will then tell the buyer how many leads are available per weekday and weekend day at the chosen price. It will also tell the lead buyer how many extra leads are available if the order price was increased.
The calculator works by analysing lead trading over the most recent seven day period and is updated dynamically as the market changes. In addition, the new system will display the minimum and maximum prices paid for a chosen lead type within the seven day period.
Justin Rees , LeadPoint UK director of marketing and partnerships, said: “From listening to feedback our buyers have requested more transparency on lead volumes and prices and our new system achieves this.
