Key Retirement Group has appointed Rob Scott as its new chief financial officer (CFO).

He has had number of senior financial roles in expanding financial services businesses and had direct involvement in the group’s core customer segment whilst at Saga.

Rob joined Saga Group as group chief accountant in September 2004 and was promoted to group chief accountant of Acromas Holdings in 2007 ahead of the merger of Saga and the AA. He was promoted again to finance director at Titan Travel and then became group financial controller at AA plc in 2012. He started his career with Silver Altman in 1995 before joining EY as an insurance audit manager in 1998.

Previously group financial controller at AA plc, he will report to deputy CEO Simon Thompson who was promoted from CFO last year.

Key Retirement Group’s businesses focus on equity release advice and lending as well as retirement income and estate planning. Its companies include equity release adviser, Key Retirement, as well as lender More 2 Life, and referral service Key Partnerships.

“Our strategy of building Key into the trusted brand for the over-55s in the retirement segment of financial services is performing well, as demand for independent advice and financial planning support from people in or approaching retirement expands,” said Thompson.

“Rob’s experience and expertise will be a major asset for our business and I look forward to working with him as we continue to build for the future.”

Scott added: “Having been heavily focussed in the past on the retirement sector, Key Retirement Group has always been a stand out business I have admired. The business has ambitious and achievable plans for growth and I look forward to working with the team to help deliver them.”