Hampshire Trust Bank (HTB) has structured a £25 million revolving facility to support the expansion of housebuilder Homes by Honey.
The funding will enable the company to scale operations across multiple sites, optimising cash flow and accelerating project delivery.
FLEXIBLE FUNDING TO SUPPORT GROWTH
The flexible nature of the facility allows Homes by Honey, which launched in 2023, to fund multiple developments simultaneously, reinvesting sales proceeds into future phases and maintaining consistent growth.
The revolving credit model provides financial resilience, reducing the need for additional capital injections and ensuring liquidity remains available to keep projects moving.
INITIAL DEVELOPMENTS UNDERWAY
The facility is already being utilised across key developments. In Doncaster, HTB is financing the £43.1 million Bessacarr scheme, which will deliver 184 homes. Meanwhile, in Witham-St-Highs, Lincolnshire, the first phase of a £17.3 million development will see 63 homes built.
Neil Leitch (pictured), managing director of development finance at HTB, said: “Development finance must evolve with the ambitions of modern housebuilders. Homes by Honey required a funding model that could scale across multiple sites, and we delivered a solution that does exactly that. Speed and certainty were critical – our approach ensures efficient capital deployment, financial oversight, and the flexibility to drive growth at pace.
“It was important for Homes by Honey to have access to a facility that could support multiple sites at different stages, and we structured a funding model that gives them the flexibility to scale without delay. The ability to move quickly was key – ensuring certainty, efficiency, and the right level of financial oversight from day one.”
Harry Bhogal, lending director at HTB, stated: “This facility demonstrates how HTB works in partnership with developers to deliver funding solutions that fit their ambitions. Homes by Honey wanted a model that would enable them to move at speed while maintaining financial control – we structured exactly that.
“By designing a revolving credit facility, we enabled them to manage multiple developments efficiently while maintaining control over cash flow. It’s an approach we can replicate for other developers looking to scale with agility and confidence.”
LONG-TERM PARTNERSHIP FOR EXPANSION
With the facility approved in 2024, HTB and Homes by Honey are now working closely to ensure its smooth implementation. The partnership is expected to support ongoing site acquisition and development, allowing the housebuilder to continue its expansion at pace.
Jeremy Gledhill, chief financial officer at Homes by Honey, added: “HTB’s partnership has been integral to our expansion, providing the financial agility needed to keep pace with our ambitious growth plans.
“Their deep understanding of our business has ensured capital deployment is efficient, allowing us to maintain momentum across multiple developments.
“With this facility in place, we are well-positioned to continue delivering high-quality homes at scale. Their flexible approach and deep understanding of our ambitions have allowed us to deploy capital efficiently and keep our developments moving at pace.”
