Hampshire Trust Bank (HTB) has announced the appointment of Annie Crust as business development manager (BDM) for the Midlands within its specialist mortgages division.

Crust has over 25 years’ experience in the financial services industry, with the bulk of her time spent in the specialist mortgage market, working for both brokers and lenders.

In her new role at HTB, Crust will be responsible for broker relationship management, understanding each broker’s business and client demographic, and supporting them with their new business enquiries. She will also be working with potential new introducers to understand how HTB can help them and create new opportunities for both the broker and the bank.

She will report into Andrea Glasgow, sales director for specialist mortgages.

Crust said: “I am absolutely thrilled to join HTB, with their hard-earned reputation for excellence and deliverability within the specialist buy-to-let marketplace.

“Having admired HTB’s proposition from afar for some time, and I could not pass up the opportunity to be part of such a fantastic team within an award-winning bank, whose appetite for product development and growth is unrivalled.”

Glasgow added: “I’m proud to be able to attract experienced industry figures such as Annie to HTB, and she will bolster our strong business development team even further.

“Having worked as a broker for much of her career, Annie knows how valuable an effective, and attentive, business development manager can be, as well as the importance of fostering strong and collaborative partnerships.

“HTB is constantly improving both its product proposition and team, highlighting our mission to provide the best possible offering to both first-time landlords and professional investors.”