Roma Finance has appointed Colin Snowdon as board adviser.

Snowdon (pictured) was previously managing director at Pepper Money and has held a number of senior and board roles at new start-ups and established lenders.

At Roma Finance he will be helping to steer company strategy in a competitive bridging market and working with the board on product innovation, technical advancement and service delivery.

Scott Marshall, managing director of Roma Finance, said: “I’m delighted to welcome Colin to the Roma team. His lifetime of experience in the lending industry will help us formulate strategies for continuing success in the bridging sector.

“We have ambitious targets for growth and to further innovate using technology and service processes to take the business forward, and Colin will be instrumental in making these plans happen.”

Snowdon added: “Roma’s solid financial base and the breadth of funding lines stand out for me in a crowded market. Scott and the team have built a great business with significant growth prospects and I’m really looking forward to helping them unlock this potential.

“I’m also impressed by the number of product and technology innovations they’ve brought to market and am delighted to be able to contribute to their future plans.”