First Mortgage Solutions has strengthened its presence in North Wales with the acquisition of Jim Kelly Mortgage Services, a long-established advisory firm based in Porthmadog.

The move is part of First Mortgage Solutions’ wider growth strategy, expanding its reach across the region while retaining the local reputation for trusted, personal advice built up by Jim Kelly over nearly three decades.

Christopher Davies, director at First Mortgage Solutions, said: “It’s a real honour to be taking over from Jim, who has built such a well-respected and trusted business in North Wales.

“I am very much looking forward to meeting and speaking with clients across North Wales. At First Mortgage Solutions, our promise is to continue that same tradition of trust and personal service.

“On behalf of the whole team, I want to thank Jim for putting his faith in us, and we’re excited to build on the incredible foundation he has created.”

Jim Kelly, who founded the business 28 years ago, confirmed his retirement as part of the transition. He said: “After 28 years of running my business from Bank Place in Porthmadog, I have made the decision to retire.

“It has been a real privilege to work with so many clients over the years, and I am deeply grateful for all the trust, loyalty, and support shown to me.

“While I look forward to retirement, I am pleased to confirm that the business is being transferred to Christopher Davies of First Mortgage Solutions Ltd.

“Christopher brings extensive experience in mortgages, life insurance, and wills, and I am confident that clients will continue to receive the same high-quality advice and personal service they have come to expect. I leave knowing the business is in very capable hands.”

Clients in North Wales will continue to be served under the First Mortgage Solutions brand, with additional access to the wider expertise and resources of the firm.