Evolution Money has announced the appointment of a new chief digital officer (CDO).

Matt Meecham joins the second-charge lending specialist as CDO and is charged with driving its digital transformation and supporting its plans for growth.

He has widespread experience of IT systems and digital acquisition, and will implement a digital strategy for Evolution helping revamp its online digital journey to make it easier for partner integrations and consumers to secure a second-charge mortgage.

Meecham (pictured) joins Evolution with 15 years’ experience in personal loan and mortgage broking having founded his own firm in 2012. After securing investment he helped grow his business to a combined group turnover of £10m.

Evolution Money is also currently undertaking a further recruitment drive to support its growth. The Manchester-based lender is seeking staff in a number of areas including: mortgage advisers, case and team managers, developers, compliance staff, digital content designers, trainers and a performance coach.

Steve Brilus, CEO of Evolution Money, said: “We are very pleased to be able to bring Matt on board who has a significant amount of experience working in both the digital and second-charge spaces. Matt will lead our digital development, helping ensure we have a state-of-the-art system to be able to onboard both new partners and consumers, transforming the lending journey for all.

“We believe Matt will be a huge asset to Evolution’s future as we seek to achieve our ambitious growth plans and develop new products and routes to market.”

Meecham added: “Having worked with Evolution Money for several years it is an incredibly exciting opportunity and challenge to help implement an unrivalled digital acquisition strategy and implement a unique, seamless, technology-driven digital customer journey. The business has unrivalled capabilities and huge growth potential, which is exactly what appealed to me.

“I am looking forward to working within a talented team dedicated to enhancing experiences and delivering outcomes which inspire customers to not only complete a mortgage digitally but to return.”