Assetz Capital unveils new loan product aimed at smaller developers

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Assetz Capital has launched a new dedicated loan offering to meet the needs of smaller-scale property developers across England and Wales.

Branded ‘Assetz Elevate’, the facility is designed to support residential ground-up developments of between one and 15 units, with loans ranging from £250,000 to £1.5 million.

It offers funding of up to 70% of loan-to-gross-development value and 85% loan-to-cost, with terms structured to prioritise speed and certainty of execution.

The lender, which has already deployed over £262 million in loans below the £1.5 million threshold, said the new product marks a formal commitment to this segment. It is being supported by a newly formed New Business Team, led by new business director Jake Hiskett, which will manage all Assetz Elevate enquiries and provide brokers with a single point of contact for smaller scheme funding.

“Assetz Elevate is about focus, pace, and partnership,” said Hiskett. “We know brokers and developers have long been asking for a more responsive, consistent route to smaller-scale ground-up funding. Assetz Elevate brings that — with a team that knows the sector, understands the challenges, and delivers certainty from day one.”

Andrew Fraser, chief commercial officer at Assetz Capital, added: “We’ve built a strong reputation for delivering larger schemes. But with Assetz Elevate we’re putting real structure and energy into a segment we already know well. The product is designed for speed, backed by our experience and delivered with certainty. This is about supporting smaller developers to scale — from infill site to their next big opportunity — with speed, confidence and credibility.”

Assetz Elevate is aimed specifically at developers with a track record of completing similar-scale projects, giving brokers a dependable route to finance for clients who may fall below the conventional mid-market bracket.

The firm said the new product benefits from its platform-wide technology, borrower experience and institutional-grade governance, providing smaller developers with the same level of service and reliability that has underpinned its success in larger lending.

Pictured (L-R): Wendy Dixon (Business Development Associate), Jake Hiskett (New Business Director) and Lloyd Whiting (Business Development Manager)   

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