Asset Advantage surveys brokers to better understand SME funding landscape

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Asset Advantage will this week launch a new broker survey designed to shed light on the evolving challenges and opportunities faced by commercial finance intermediaries working with UK SMEs.

Set to be unveiled at the NACFB Commercial Finance Expo on 11 June at Birmingham’s NEC, the survey aims to explore the current state of the market from a broker perspective. It will examine client demand across sectors, shifts in funding appetite, and growing interest in acquisition finance, including management buy-outs (MBOs) and buy-ins (MBIs).

The initiative forms part of Asset Advantage’s broader strategy to support brokers and their SME clients with a responsive and well-informed funding offer. Visitors to stand W27 at the Expo will be able to take part in the survey on the day, with a prize draw entry for those who complete it.

The move follows a period of sustained investment by Asset Advantage in its operations, including system upgrades and a number of strategic appointments across its expanding sales team. These changes are designed to help the firm manage increasing demand and offer more comprehensive funding options spanning business loans, asset finance and acquisition funding.

Gary Thompson Asset Advantage

Gary Thompson, sales director at Asset Advantage, said: “Our key focus this year is investing in growth as we ensure our proposition delivers exactly what commercial brokers need to meet the ever-changing demands of the market. With our investment in people and processes, we are making sure that we can support brokers with a wide range of deals, whether it’s business loans, asset finance or business acquisitions – which continues to be a real growth area.

“Our new survey is a critical part in our growth strategy as it enables us to identify the lay of the land and clearly understand the demands and needs of brokers and the SMEs they are supporting. Last year’s survey generated some fantastic insights and I’m sure this year will be no exception. The Asset Advantage team is looking forward to attending the NACFB Expo and speaking with brokers about what we can offer and our wider growth strategy.”

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