AdvisoryAI has reported a sharp increase in usage of its artificial intelligence platform during 2025, claiming it helped financial advisers reclaim the equivalent of 62 years of working time.
The London-based fintech said it automated 121,262 advice and compliance reports over the year, saving a total of 181,893 hours across its client base. Based on an average saving of one and a half hours per report, the company said this equated to 22,737 working days returned to advice firms.
AdvisoryAI said platform usage grew by 373% between the first and fourth quarters of 2025, with the business now supporting more than 2,000 users across over 300 financial advice firms.
The company attributed the growth to rising demand from advisers looking to reduce administrative workloads while maintaining regulatory standards, particularly among smaller independent firms and larger consolidators.
EFFICIENCY GAIN
Alan Gurung, co founder and chief executive of AdvisoryAI, said: “This is an exciting time for financial advisers.
“Smaller IFAs can now scale without adding headcount.
“Larger networks and acquisition firms gain efficiency, easier integrations, and visibility across their entire operation, from initial meeting to compliant advice report.
“We’re giving advisers back the capacity to actually advise.”
LOOKING AHEAD TO 2026
Gurung said the business was now focused on embedding compliance earlier in the advice process as it develops new functionality for the coming year.
He said: “Product growth doesn’t stop here. We’re building something that allows firms to start advice with compliance built in from day one, compliance should not be the last step, it should be the very first.
“This insight only comes from better visibility into client data.”
“We can now reimagine what it means to give great customer service, imagine being proactively told by your AI agents that a client’s major milestone is coming up, or if your clients are yet to utilise their tax allowances, or which clients have different drawdown options. This insight only comes from better visibility into client data.
“Our ambition for 2026 is clear: become the number one data company for financial advisers.”
AdvisoryAI develops AI assistants for UK financial advice firms, including tools focused on meeting intelligence, suitability report production and compliance support, aimed at reducing administrative burden while operating within the regulated advice framework.
