LV= has launched a new website for advisers at www.LV.com/adviser.

The new site consolidates all elements of LV=’s previous web offerings for advisers as well as pricing new features.

The site includes access to the full range of products without having to log-in, which is only required for product quotes and applications. The log-in can also now utilise Unipass.

It also includes a range of downloadable product toolkits and support materials can be downloaded and advisers can apply online to LV= for terms of business.

Justin Harper, head of adviser marketing at LV=, said: “Virtually all the information advisers need is just a couple of clicks away